Kleine Giraf is the exclusive distributor of premium brands for babies and young children. Safety, quality, functionality and thoughtful design are at the heart of everything we do. We believe that products for the very youngest should not only be attractive and practical, but above all carefully developed, reliable in use and designed to offer real added value for children and parents.
That is why we select our brands critically. We look not only at what is legally required, but also at what a brand does beyond those minimum standards. This includes the use of high-quality and natural materials, additional safety and material certifications, traceable production processes, and responsible choices regarding sustainability and working conditions.
All products in our range are free from BPA, PVC, phthalates and other unwanted substances. Naturally, all of our products also comply with the applicable European safety standards. Where relevant, our brands go further through additional certifications and stricter material choices that exceed the minimum legal requirements.
Our portfolio consists of international brands that stand out through quality, innovation and a clear product vision. That quality may be reflected in high-quality or natural materials and carefully controlled production, but also in thoughtful functionality, technical execution and product performance. We therefore look not only at what a product is made of, but also at how well it is designed, how reliably it performs and what real value it offers.
At the same time, our brands must be attractive, functional and relevant: products that meet the expectations of modern parents through their design and ease of use, while offering retailers a distinctive assortment.
For us, safety means more than simply meeting standards. We consider the complete product: materials, construction, finishing, functionality, origin and production. This allows us to offer parents and retailers products whose quality is not only visible, but also demonstrable.
Kleine Giraf supplies its brands to retailers in the Netherlands, Belgium and other European countries, ranging from specialist baby and children’s stores to larger retail chains. We also sell directly to consumers. As an exclusive distributor, we support our retail partners with product expertise, reliable supply, marketing support and a carefully managed and consistent brand strategy.
Kleine Giraf is the exclusive distributor of Sophie la girafe, Klorofil, Bunnies By The Bay, Lulla doll, Pura Stainless, Zoocchini, Medenka, Lanco-Toys, Natursutten and Lulujo.
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